1. Already established as a popular textbook on the subject area, Crafting and Executing Strategy, 22 e continues to take the legacy forward with recent updates This edition will include 2. Integrated coverage of the two most popular perspectives of strategic management positioning theory and resource-based theory 3. Provides the clearest, easiest to understand presentation of the value price cost framework 4. Full length chapter on business ethics, corporate social responsibility and environmental sustainability 5. Unrivalled case collection of 32 exhaustive cases with a wide array of sectors and organizations 6. Optional capability to use the text case simulation approach for better instilling of concepts in students through using companion strategy games — Business Strategy Game and GLO-BUS